Perception – recognizing, organizing, and interpreting sensory information – begins with sensory input. Our brain processes this input using existing knowledge, memories, expectations, and cultural background. Expectations play a crucial role; they are forecast based on past experiences. When reality aligns with, or surpasses these, satisfaction ensues. Therefore, first impressions set the stage, coloring our experiences, and leading to pleasure.
But why do first impressions matter? Far from being mere shadows of new encounters, they are the cornerstones of our experiential edifice. Harvard researchers Nalini Ambady and Robert Rosenthal suggest that our initial assessments stubbornly endure, even in the face of contrasting evidence. In seconds, we form opinions about people and places, before a word is spoken, before a street is fully walked. This rapid categorization, a skill honed for primitive survival, now influences our interactions in all spheres.
In Milan, the restoration workshop on my apartment block’s ground floor, the central courtyard with its historical Manzoni family engraving, and the past-present coexistence characteristic of the city's streets all contribute to my initial impressions. Gothic frescoes, hidden churches, vibrant street life, and spontaneous dancing add layers to my understanding. The aesthetic joy of architecture, tranquility in courtyards, the city's historical resilience... these elements begin to paint a more delicate picture of Milan.
As the brain adapts by updating associations, this initial juxtaposition of ancient and new, jarring at first, gradually weaves itself into the fabric of my everyday perception. The social ritual of grabbing gelato with friends, unique fashion, and romanticization of Italian life, once surprising, now go unnoticed.